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Why the Quality of drinkng water is deteriorating?

Our water sources are increasingly getting polluted. As a result the water we get is full of impurities and not fit for drinking.
River water, which is our primary source of water, gets contaminated due to various reasons such as direct disposal of sewage by municipalities, excessive discharge of industrial pollutants, use for daily chores like washing, bathing, livestock bathing, garbage disposal, etc.
Water sourced from groundwater too has deteriorated due to the excessive use of pesticides & insecticides in agriculture, which seep into the groundwater as well as get washed away into the rivers. Decreasing levels of groundwater also attracts natural contaminants present in the earth such as Arsenic, Fluoride, Lead, Heavy Metals, which make the water hard.
Our municipalities are not well equipped to completely purify the water we drink. They are unable to remove harmful dissolved impurities as they use outdated methods of purification such as chlorination and filtration. The pipes in which the water is supplied are rusty which makes the municipal water polluted and the overhead tanks in which water is stored are breeding grounds for bacteria and viruses as they are seldom cleaned..

What types of harmful impurities are found in drinking water?

Impurities found in drinking water can be broadly classified into:

a) Suspended impurities such as mud, dust, sand, bacteria, viruses, cysts, etc
b) Dissolved impurities that become soluble in water such as- Pesticides (commonly found in borewell water) Arsenic & Fluoride (found in groundwell water) Heavy Metals salts like mercury, lead, copper, cadmium (from industrial wastes)

Why it is essential to remove dissolved impurities from drinking water?

Dissolved Impurities such as Pesticides, Rust, Heavy Metals, Arsenic, Fluoride etc. are harmful to our health. They may cause serious diseases such as cholera, hepatitis A & B, jaundice, typhoid and even cancer. They also spoil the taste of water. When these dissolved impurities are removed, the water becomes healthy as well as tasty.

What types of technologies are available for purifying water?

The most commonly used methods of purification are Chlorination, Boiling, Ultra filtration (UF), Ultra Violet (UV) Disinfection and Reverse Osmosis (RO) Purification.

Why Boiling alone does not make water fully safe for drinking?

Boiling kills bacteria and viruses but does not remove harmful dissolved impurities such as Pesticides, Rust, Heavy Metals, Arsenic, Fluoride etc. Just as we cannot remove dissolved salts from water by boiling, similarly we cannot remove dissolved impurities from water by boiling. Presence of such impurities in water may cause serious diseases such as cholera, hepatitis A & B, jaundice, typhoid and even cancer.

What are the disadvantages of purifiers using only UV technology?

UV purification has been popular since last few years. It does kill bacteria and viruses but does not remove dissolved impurities such as Pesticides, Rust, Heavy Metals, Arsenic, Fluoride etc. Also ‘khaara’ water does not become sweet.

What are the disadvantages of purifiers using only RO technology?

RO purification is the latest technology to come up in the market and has gained popularity. Apart from killing bacteria and viruses, it effectively removes dissolved impurities as well. However, while doing so, it removes natural minerals also from the water which are essential to our health.

What should be the desired performance of a modern water purifier?

The need of the hour is to have a purification technology which effectively removes harmful dissolved impurities such as Pesticides, Rust, Heavy Metals, Arsenic, Fluoride, etc apart from other impurities like bacteria and viruses. At the same time, the purifier should retain essential natural minerals in drinking water. It should also work efficiently over a long period of time.

AQUAMOM's Innovative Technology – The best solution for water purification?

AQUAMOM's Mineral RO water purifiers are based on the ground-breaking computer controlled patented AQUAMOM's Mineral ROTM Technology. It combines the best of both RO and UV purification processes, while eliminating the limitations of a single technology to give 100% Safe, Healthy and Tasty water over a long period of time.
RO : Removes even Dissolved Impurities like Pesticides, Rust, Heavy Metals, Arsenic, Fluoride, etc, besides removing other impurities such as bacteria and viruses.
UF : Removes bacteria and cysts.
UV : With double purification, it ensures complete removal of remaining bacteria and viruses.
TDS Controller: Maintains essential natural minerals in purified water by adjustment of Total Dissolved Solids (TDS) control valve.
AQUAMOM’s Mineral ROTM Technology has the following distinct Advantages over conventional RO water purifiers: Double purification: Ensures complete removal of impurities. Retention of essential natural minerals: Conventional RO purifiers while removing dissolved impurities also remove essential natural minerals from the water. Whereas in AQUAMOM water purifiers, while dissolved impurities are removed, essential natural minerals are retained. International certifications: AQUAMOM purifiers have to their credit world’s top quality certifications such as WQA and NSF of USA.

What are the advantages of double purification by RO + UV/UF?

Unlike conventional water purification processes based on a single technology, AQUAMOM water purifiers work through double purification by RO and UV/UF. It has the following distinct advantages:
Double purification leaves less scope for impurities to pass through.
Ensures bacteria and viruses are totally killed.
Although RO purification process removes even dissolved impurities, back-up purification by UV and UF processes makes the water 100% Safe all the time.

Why is it essential to retain minerals in RO water purifier?

Natural minerals are essential for our health. In conventional RO water purifiers, these natural minerals get removed along with dissolved impurities. This makes the water mineral-less. Such water may be harmful to our health and can cause mineral deficiency in the body.
AQUAMOM's Mineral RO water purifiers are equipped with a TDS controller, which retains essential natural minerals in the purified water.

Why is it important to choose a water purifier brand that has a good after-sales service backup?

Continuous availability of pure water to one’s family is essential. Keeping this in mind, it is important to have a good after-sales service back-up, so that in case any problem arises, it can be addressed in the least possible time.